Wordwide was born out of a marketing need to find a better way to help businesses grow. As seasoned marketers and advertisers we’ve used every trick in the book to drive sales. But no matter what we tried, we’ve seen the effect of advertising diminish every year. That’s because over time people have become less trusting of brands. More and more we’re seeing people turn to their friends and family to get recommendations on what to buy. Bottom line - people trust their friends more than they trust brands. We realized that marketing needed to shift to embrace that fundamental truth. The most powerful form of marketing today has trust at its heart. We all feel safer buying off a referral from a friend than from what any brand might tell us. Word-of-mouth is the most compelling way to market your brand. So we created Wordwide to help brands harness the power of word-of-mouth marketing and turn it into sales.